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OUR LATEST UPDATES
10.04.2025
Mid-Market Momentum: A Neighborhood Rising
San Francisco’s Mid-Market has always been a place of history, culture, and creativity—and today, it’s experiencing an undeniable shift in energy. While recent headlines buzzed around a proposed rebrand to “Lower Hayes,” the truth is simpler: Mid-Market doesn’t need a […]
10.02.2025
2 BLOCKS OF ART TRANSFORMS MID-MARKET ON OCT 11
Now in its 12th year, 2 Blocks of Art: Site + Sound will once again transform Market Street into a vibrant cultural corridor. Spanning from 5th to 7th streets, the event features art and music, including a DJ, bar and […]
09.16.2025
HIGH STYLE AND LOW RATES: 3 HOMES UNDER $500k
Ready to turn your dream home into a reality? With interest rates on the decline, now is the perfect time to explore Serif’s featured Residences 514, 808, and 806. Lower rates mean reduced monthly payments, freeing up your finances to […]
07.09.2025
UNSTAGED RETURNS TO SERIF’S DOORSTEP JULY 17
UNSTAGED is an interactive arts and live performance series taking over Market Street every Third Thursday with an exciting mix of music, art, and community activities. From live bands and DJs to immersive soundscapes, breakdancing battles, hands-on crafts, and interactive […]
07.01.2025
TOUR SERIF’s NEW MODEL RESIDENCE 514
Don’t miss the chance to tour newly released model home 514. This junior one-bedroom features upgraded hardwood flooring, a kitchen island perfect for dining or entertaining, a spacious walk-in closet, in-unit washer/dryer, and -567 square feet of thoughtfully designed living […]
06.06.2025
MID-MARKET IS HAPPENING THIRD THURSDAYS
UNSTAGED: Live on Mid-Market returns bringing free live music, immersive art, and community to San Francisco’s Market Street between 5th and 6th! Living in this city and experiencing it are two different things. Do both. Local music. 7 am nightcaps. […]
05.22.2025
NEW RELEASE AT SERIF: MINIMALIST HOMES WITH STUNNING CITY VIEWS
From theater and art to retail, dining, and nightlife, Serif puts homeowners in the center of all San Francisco offers. Set in the vibrant Mid-Market district, we’ve just released a new collection of upper-floor studios, one-bedrooms, one-bedrooms + den, and […]
04.21.2025
MICHELIN STARS, MID-MARKET FAVORITES AND SMASH BURGERS
Welcome to Mid-market, where SoMa meets the Tenderloin meets downtown. Where a new generation of restaurants and bars is cropping up alongside long-standing landmarks of The City’s theater, music, and LGBTQ scenes. Whatever your cravings, you find it here. pc: @kinkhao […]
03.26.2025
FOUR 1-BEDROOM HOMES SOLD IN THE LAST MONTH
Serif’s one-bedroom homes are in high demand. With four sold in the past month alone, now is the perfect time to tour Residence 401 before it’s gone. Experience the best of city living. Surrounded by top dining, shopping, and entertainment, […]
03.04.2025
Take A Spin Through Serif’s New One-Bd Model Home
Discover Residence 523, our latest one-bedroom model home, featuring bright west-facing views from both the living room and bedroom, where a striking mural adds artistic flair. The interior blends angular forms with raw materials like concrete and wood, softened by […]
01.29.2025
Share your love for SF in front of the new Mid-Market art installation ‘Heartfullness’ #SFHasHeart
Market Street Arts recently announced the arrival of San Francisco’s newest piece of public art in the heart of Mid-Market with SERIF and Timbri Hotel as its backdrop: Heartfullness by Katy Boynton. On view daily through June 7, we invite […]
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