6 Top Spots for Selfies in San Francisco this Season


San Francisco happens here. SoMa, Hayes Valley, Nob Hill, the Mission, Union Square, the Financial District—all are within a short distance of Serif, as are long-standing landmarks of the city’s theater, music, and top cultural institutions.Living in this city and experiencing it are two different things. Do both. Snap your seasonal selfies at these top spots in the neighborhood.

pc: @what_mac_sees

Westfield SF Centre Tree, 0.1 miles from Serif.  Bottoms Up! Catch “Under the Dome” – a fabulous inverted 50-foot chandelier-like tree, covered in crystals, shines throughout the holiday season. It’s the perfect picture opportunity in the shopping center for a quiet pause while you hunt for gifts. Get your tickets for the tree lighting and wine country awards on December 1, 2021.

pc: @sreshtavijay

David Rio Chai Bar, 0.1 miles from Serif. Spice up your day and take a snap. Stop in for chai or a latte and delicious pastry at this neighboring spot which has become known for taking foam-art to the top thanks to Melannie Aquino – recently featured by ABC News. Take in the modern, distinguished ambiance featuring a rustic yet modern interior incorporating wood, granite, steel, and brick. Hot Tip: The floors are beautiful and make a lovely #fromwhereistand pic with a chai in hand. Put your feet together (toes angled together or straight out), either positioning your device parallel to the floor to capture below the knees or angled downwards to include more of your outfit.

pc: @marin_mommies

Union Square Ice Rink, 0.5 miles from Serif. Don your favorite cashmere scarf and beanie, glam out your winter wardrobe. It’s time to pop on your favorite ear muffs and strike a pose on the ice at San Francisco’s favorite outdoor rink. Daily ice skating and special events are scheduled throughout the holiday season. Don’t miss days with special on-ice performances and local celebrities, such as Drag Queens on Ice (Dec 2) and the Polar Bear Skate (Jan 1). The rink is open November through January 17, 2022.

pc: @unionsquaresf

Macy’s Great Tree at Union Square, 0.5 miles from Serif. Macy’s 32nd annual ‘Great Tree’ stands tall, decorated with a plethora of twinkling energy-efficient LED lights and shining ornaments – making the perfect backdrop to any holiday photo. You can also see the wonder of the SF SPCA Holiday Windows at Macy’s this season and snap a photo at one of the oversized shelter-animal Instagram-able outposts which helps spread the love for pet adoptions.

pc: @dressedtomatch

SFMOMA, 0.6 miles from Serif. The San Francisco Museum of Modern Art is one of the largest museums of modern and contemporary art in the United States and a thriving cultural center for the Bay Area. In addition to seven gallery floors, SFMOMA offers 45,000 square feet of free, art-filled public space open to all. Add a pop to your holiday shot! Coordinate the colors and patterns of an outfit with your favorite mural or latest exhibit. @dressedtomatch does this picture perfectly making each trip to the museum Insta-worthy. Go green.The thirty-foot-tall Living Wall on Floor 3 is also an ideal spot to take in over 19,000 plants and makes a beautiful backdrop for snapping selfies.  

pc: @thechelseamarrs

Gingerbread House at The Fairmont, 0.7 miles from Serif. Alice in Wonderland merges with Christmas in this fantasy-style tradition. The Fairmont’s famed two-story-high Victorian Gingerbread House returns each year throughout the entire holiday season and is always a sight to behold. More than 8,000 baked bricks cover the two-story structure which sits beside a dazzling tree in the main lobby, surrounded by a festive holiday train and other seasonal decorations. Twinkling lights and garland grace the central stairway, and smaller trees, snowmen, and scarlet poinsettias brighten mezzanine spaces.

Welcome to the epicenter of boredom-proof living. Strike a pose and find your fit right here in Mid-Market.